Currently a Senior Product Designer II, Templates at Squarespace leading all things web templates. Previously at Cash App, VSCO, and Kettle.
take a 👀 at my resume.
drop a 👋🏼 at zulisegu@gmail.com.
I got my start in graphic design, and over the last ten years, I’ve honed my craft in bold, expressive digital experiences. I bring the richness of print and strong brand storytelling into digital spaces—creating work that feels dynamic, intentional, and alive.
My approach to design is rooted in strong brand storytelling, ensuring a brand’s voice is not only seen but felt across all mediums. I craft experiences that are both visually striking and deeply intentional, whether shaping campaign creative, designing for marketing materials, or building immersive digital experiences. My focus is always on creating cohesive, high-impact visuals that connect with audiences in meaningful ways.
In my free time, you can find me watching any and all housewives franchises, making ice cream + hosting over at Don Pepé Ice Cream Co., and being a proud pet mom to my two sons, Pepé and Haro.
HIGHLIGHTS
It’s Nice That, “Latinx Design Directory highlights underrepresented Latina, Latino and Latinx creative talent.”
Visiting Designer, Graphic Design for the Web, taught by Greg Fisk at Maryland Institute College of Art. March 2021.
Building Raices, Latinx Creatives Panel, led by Maria Useche with Erika Harrsch, Chat Travieso, Yara Travieso, Ramon Tejada, and Hernán Ayala at Pratt Institute’s Communication Design Department. On YouTube live, April 2020.
Night Snack Club, “Zuli Segura’s Latinx Design Directory Is the Much Needed Directory for Creatives.”
Visiting Designer, Web Design I & II, taught by KT Duffy at Northeastern Illinois University’s Graphic Design Department. May 2020.