CLIENT WORK

NEW YORK

SPORTS CLUB

 

NYSCCover.jpg
 
DATE — 2016
ROLE — DESIGNER
CD — SHALIMAR LUIS
INTERACTION DESIGNER — SAM HARDENBURGH

It’s all about the amenities

 

When Kettle partnered with New York Sports Club to create a more personalized experience for current and prospecting gym goers, the collaboration gave way to a rebrand across their website, in-gym redesign and a new mobile app.

I helped develop the brand’s icon library, working hand-in-hand with our lead interaction designer to deliver well thought-out messaging in the new icon library. The result: amenity and class-type icons with a punch of personality. 

Group 3.png
ICON STYLE GUIDE
04-MoodboardICons.jpg
AMINITIES ICONS
05-Icons_Website_Amenities.png
 
FIND YOUR CLASS ICONS
06-Icons_FindYourClass.png
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